ABOUT THE LATTICE HOUSE

MEET FLO,YOUR COURSE LAUNCH PARTNER

I launch and run online courses and memberships for established experts. Six months after launch, I’m still the person who knows where everything lives, because I’m still in there.
Flo, founder of The Lattice House and online course launch partner

HOW I GOTHERE

A course plan made of sticky notes on a lavender board
Before tech, I worked in hospitality and spa management, where the whole job is making sure people feel looked after from the moment they arrive. I still think about student onboarding that way.
Then came 22 years in sales and more than ten years of building websites. In 2017 I started Go with Flo, building sites and automations for service businesses. Course work kept landing on my desk, and it kept needing more than a website person usually gives it: someone to plan the structure, connect the tools, test every path, and stay after launch.
So I gave that work its own home and its own process. That’s The Lattice House. Go with Flo still builds websites. The Lattice House builds and looks after courses.

HOW IWORK

A pencil course map, draft two, with five stages connected by arrows

03 · Draft two of a course map · Illustration: The Lattice House

01
STRUCTURE BEFORE SPEED
We map the course before anything gets built. It's the fastest way to a launch that holds.
02
YOU ALWAYS KNOW WHAT'S NEXT
What I own, what you own, and what happens this week. Written down, every time.
03
LAUNCH DAY IS DAY ONE
I stay in the backend after go-live, so small problems get fixed before students notice them.
04
YOUR NAME COMES FIRST
Every decision gets checked against one question: does this protect your reputation? That includes keeping your results private.
A pre-launch QA checklist on a clipboard with student paths ticked off

PLATFORMS IWORK WITH

Course platforms, plus the payment, email and automation tools around them. If you’re already set up somewhere, we start there.
Kajabi
Thinkific
Thrivecart
Teachable
Podia
Circle
LearnDash
MemberVault
SamCart
Heartbeat

ARE WEA GOOD FIT?

WE'LL WORK WELL TOGETHER IF
→
Your content or curriculum is ready, or close to it.
→
You want to hand off the backend and get back to teaching and leading.
→
You ask about the process before the price.
→
You send materials when they're due and reply when something needs your approval.
I'M PROBABLY NOT YOUR PERSON IF
→
You need it live by next week and the budget is still undecided.
→
You'd rather approve every click yourself.
→
You're looking for a business coach, a brand strategist or an ads specialist. I'll make sure your course supports whatever strategy you choose.

START WITH ALATTICE AUDIT

Seven structural checks on your course, with the findings in the order I'd fix them.

10+ years building websites · 22 years in sales · 27 courses launched and looked after

Flo